AWS Marketplace
Curated digital catalog for finding, buying, and deploying third-party software that runs on AWS — billed through your AWS bill.
Verified against AWS documentation · 2026-08-28
Key facts
- 01Third-party software, not AWS services — AMIs, SaaS, containers, CloudFormation-delivered products, data products, and professional services
- 02Charges land on your existing AWS bill — one invoice, no separate vendor procurement or payment setup
- 03Pricing models: free, BYOL, hourly, monthly, annual/multi-year contracts, and usage-based
- 04Anyone with an AWS account can buy; sellers register via the AWS Marketplace Management Portal (tax + banking info required for paid products)
- 05Private offers let a buyer and seller negotiate custom pricing and terms off the public listing
Exam triggers
Phrases and scenarios that point here.
- "Third-party software", "pre-configured AMI", "software vendor" → Marketplace
- "Consolidate software spend on the AWS bill" / "simplify procurement" → Marketplace
- Launch an EC2 instance with commercial software already licensed and installed → Marketplace AMI
- "Sell your own software to AWS customers" → register as a Marketplace seller
Not this service
- Pre-built internal deployment templates governed by your own org → Service Catalog
- Buying/subscribing to third-party datasets specifically → AWS Data Exchange (delivered via Marketplace)
Use cases
- 01Spinning up a firewall, monitoring agent, or database appliance as a ready-made AMI instead of licensing it separately and installing it yourself — think app store for your VPC
- 02A startup buying SaaS (e.g. monitoring or security tooling) through Marketplace so finance sees one AWS invoice instead of ten vendor contracts
- 03Enterprises routing software purchases through Marketplace so spend counts toward existing AWS commitment agreements
- 04An ISV selling their product to AWS customers using AWS's billing and disbursement rails instead of building their own
How it's charged
- 01Buyers: product price (set by the seller) plus the underlying AWS infrastructure it runs on — an AMI's EC2 hours are billed separately from the software fee
- 02All Marketplace charges appear on the buyer's normal AWS bill; AWS collects and pays the seller
- 03Sellers: no charge to list, AWS takes a percentage fee on paid sales (varies by product and offer type)
- 04Promotional AWS credits generally don't apply to Marketplace purchases
